Ideas to Assets: Connecting Markets through IP

4 - 5 SEPTEMBER 2018 | Level 5, Marina Bay Sands Convention Centre, Singapore

Global Forum on IP

Join senior business leaders, policy makers, heads of IP Offices, lawyers and academics as they discuss and debate over cutting edge issues surrounding IP and the innovation cycle.



Speakers' BioProgrammeAt A Glance

   


Public CPD Points: 10.5
Practice Area: Intellectual Property
Training Category: Advanced

Note: Lawyers who wish to attend the Global Forum on IP and claim CPD Points can email [email protected] their AAS number/SILE-issued s36B Foreign Lawyer Number after completing registration online.

SILE Attendance Policy
Participants who wish to obtain CPD Points must comply strictly with the Attendance Policy set out in the CPD Guidelines. For this activity, participants are reminded to sign in on arrival and sign out at the conclusion of each day of the event in the manner required by the organiser. Participants must not be absent from each day of the event for more than 15 minutes. Participants who attend Day 1 and comply strictly with the Attendance Policy on that day may obtain 5.5 Public CPD Points. Participants who attend Day 2 and comply strictly with the Attendance Policy on that day may obtain 5 Public CPD Points. Participants who do not comply with the Attendance Policy on any particular day of the event will not be able to obtain CPD Points for that day. Please refer tohttp://www.sileCPDcentre.sgfor more information.

4 SEP 2018 | Tuesday
8.00am – 9.00am Registration, Networking and Morning Coffee

9.00am – 9.10am

Welcome Address

Daren Tang
Chief Executive, Intellectual Property Office of Singapore

9.10am – 9.25am

Opening Address by the Guest of Honour

Indranee Rajah
Minister, Prime Minister’s Office
Second Minister for Finance and Second Minister for Education 

9.25am – 10.00am

WIPO-IPOS IP Awards

10.00am – 10.30am

Networking Tea Break

10.30am – 11.45am

Plenary 1 – Anchoring Innovation: The Future of IP Organisations 

Innovation and IP are increasingly intertwined in the future economy. IP offices and organisations have a crucial role in the new economy, and there is an imperative to evolve beyond being a mere administrator of Registries or Regulator to be an innovation agency that leverages on expertise and connections to help promote and develop innovative enterprises. This plenary examines how IP offices and organisations are key anchors of innovation, and looks into how they may use their expertise, including big data and analytics, to enrich R&D decisions, grow enterprises through IP and support economic growth.

Moderator

Speakers

11.45am – 1.00pm

Plenary 2 – Anatomy of the Asian Unicorns: Intangibles Versus Tangibles

The value of companies is increasingly found in intangible assets, including technology, data and branding. Today, more than 80 percent of the value of S&P500 companies are in intangible assets, an inversion in focus when compared to 1975, where less than 20 percent were intangibles. This phenomenal growth in intangible valuation is also taking place in Asia. Between 2012 and 2016, the intangible assets value of companies in Indonesia, China and India has more than doubled. The capacity to innovate through harnessing and commercialising intangible assets is now key for the survival and success of any enterprise. This plenary discusses the advent of intangibles, and its implications for Asia’s most innovative companies.

Moderator

Speakers

1.00pm – 2.30pm

Networking Lunch

2.30pm – 4.00pm

Legal Track Panel 1A –

Blockchain Technology: Securing Your IP Space

The recent surge in prices of cryptocurrencies has brought greater attention to Blockchain technology. Banks and other institutional players are now looking at this technology as a means to transact more efficiently. However, Blockchain technology is not limited to the finance industry. IP Offices are starting to look at Blockchain as a way to improve on how rights are managed. Nevertheless, adoption of this greenfield technology is not without its challenges. In the first half of 2017 alone, USPTO received more than 390 patent applications relating to this technology, a 90 percent increase from the same period a year ago. This panel draws out the complexity of IP issues surrounding Blockchain even as its adoption advances with ever increasing new applications.

Moderator

Speakers

Business Track Panel 1B –

Singapore Enterprises and Their Innovation Journey

The most innovative economies invest heavily into R&D to build brands and technologies having lasting global impact. The GII ranks Singapore top in terms of its innovation input as evidenced by the ongoing Research, Innovation and Enterprise (RIE) 2020 plan that commits $19 billion into our innovation ecosystem. For Singapore enterprises to stay ahead and seize new opportunities in both local and global markets, innovation is key. Join us as we examine the challenges Singapore enterprises face in an environment where creativity and innovation is in every player’s DNA, and find out what more could be done to foster an environment where collaboratively we may all achieve greater heights.

Moderator

Speakers

4.00pm – 4.30pm

Networking Tea Break

4.30pm – 6.00pm

Legal Track Panel 2A –

A Proliferation of Choice in the Marketplace: Is Technology Hurting or Helping Copyright Monetisation?

The media consumer is confronted with a multitude of ways to access the digital copyright marketplace today. The “freemium” model allows listening or watching for free subject to the inclusion of commercials. Media aggregators deploy the subscription model for unlimited access to a work regardless of geographical location, or a transaction model for owning a digital copy. Pay a smaller fee and you get a time-limited download of the work. How does this sit with content owners who are heavily invested in traditional distribution methods? While the technology fuelling the proliferation of these consumption choices is arguably presenting increased monetisation from creatively licensing a single copyright work, is it the case that content owners and creators are seeing increased revenues – or only to a point? Is there an argument that a wide range of access platforms in the copyright marketplace is leading to confusion on the part of consumers exercising choice? Is the term “speed-to-market” of a copyright work with first-mover revenue advantage in mind relevant any longer? Our panel of distinguished speakers, drawn from the media industry, weigh in on these questions and provide their perspectives on the current state of the business of copyright.

Moderator

Speakers

Business Track Panel 2B –

Financing an Intangible Asset-Driven Global Economy

Are our financial structure and instruments ready for a global economy that is increasingly powered by intangible assets? According to brands reports, global intangible value has more than doubled since 2001, and amounted close to $50 trillion in 2016. This growth is set to accelerate with countries around the world banking on innovation for economic growth. However, it is not certain (even with the new IFRS and IAS 38 standards) that the current approaches are adequately equipped to support an intangible asset-driven global economy. This panel looks into the latest developments and opportunities for financiers, valuers, insurers and providers of innovative business models, to ready the global financing/accounting structure for the future economy.

Moderator

Speakers

6.30pm – 8.30pm

Dinner Extravaganza

5 SEP 2018 | Wednesday

8.00am – 9.00am

Registration, Networking and Morning Coffee

9.00am – 10.30am

Plenary 3 – The ASEAN Market: Connectivity in Innovation and IP

As one of the world’s fastest-growing market, ASEAN’s middle-income consumers are expected to exceed half a billion people by 2030. Spurred on by the phenomenal growth and prospect of the ASEAN market, innovative companies in the region are doubling efforts to transform their ideas and IP into commercially successful products and services. IPOS-International’s 2018 technology foresighting report on the state of innovation in ASEAN reveals that the total number of inventions from the region saw an annual growth of 12.5% between 2008 and 2013. With the vision of the ASEAN Economic Community, the impetus is now greater than ever for the region’s most innovative markets like Indonesia, Malaysia, Singapore, Thailand and Vietnam to deepen connectivity in innovation and IP. This panel of ASEAN enterprises will shed light on the importance of fostering connectivity in innovation and IP to achieve exceptional business outcomes.  

Moderator

Speakers

    10.30am – 11.00am

    Networking Tea Break

    11.00am – 12.30pm

    Legal Track Panel 3A

    Judges Panel

    Our panel of distinguished Judges will be discussing court cases which have impacted on the development of technology and offer insights from their jurisdictions to illustrate their relevance. This will be the first time we have a panel of 5 judges representing diverse judicial systems spanning across four continents, including the US and China.

    Moderator

    Speakers

    Business Track Panel 3B

    The Future of Brands in the Age of Digitalisation

    Is branding dead or revived in the era of digitalisation? The advent of e-consumers and proliferation of online marketing channels have flattened the playing field between established brands and their smaller competitors. Yet, the preponderance of Big Data is enabling more sophisticated and targeted branding activities. This panel will look into the branding challenges of a consumer market increasingly taking place in a non-physical world. The conversation will examine how corporations are evolving beyond trademarking to instil a larger IP and branding strategy to stay ahead of the (digitalisation) curve.

    Moderator

    Speakers

    12.30pm – 2.00pm

    Networking Lunch

    2.00pm – 4.00pm

    Legal Track Panel 4A

    Mock Court : Inside the UK IP Enterprise Court

    The UK IP Enterprise Court (“IPEC”) has seen notable success in providing an efficient and effective forum for IP litigation in the UK. Through a combination of innovative features such as active case management, caps on costs and damages, early identification of issues by the judge, time limits on trials and sanctions aimed at encouraging early settlement of disputes, the IPEC has enhanced access to justice for SMEs in IP disputes in the UK.

    Justice Richard Hacon, Presiding Judge in the IPEC, will preside over a mock case management conference (“CMC”) and a mock trial for an IP dispute. The role play will involve Singapore IP lawyers and demonstrate key areas where IPEC practice differs from the High Court at the CMC and trial stages.  

    Participants will gain a first hand appreciation of the salient features of the IPEC, and enjoy the rare opportunity to pose questions to his Honour at the end of the role play.

    Judge

    Speakers

    Business Track Panel 4B

    IP Commercialisation: Leveraging Intangible Assets for Exponential Growth

    In today’s vibrant economic landscape, businesses have excelled in generating ideas and intangible assets from robust R&D and innovation efforts. Yet they are not fully reaping the profit-making potential of their most important resource—their intangible assets. Many C-level executives still see IP as a legal protection measure, rather than a strategic thrust driving their business model. The business arena is littered with “war stories” from IP trenches where businesses are either unaware of their intangible assets, or unable to transform them into greater value—against competitors who have leveraged their intangibles for exponential growth. How then can businesses successfully translate their IP assets into products or services that can go to market, create profits and promote expansion? Our distinguished panel of IP-rich enterprises and agencies discuss the controversial lessons, challenges and potential of commercialising IP.

    Moderator

    Speakers

    4.00pm – 5.30pm

    Closing Reception

    End of Event