Director of Brand Protection Cooperation, Platform Governance Department
Lynn Fu joined Alibaba in Dec 2016 and she is in charge of the collaboration with rights owners and other stakeholders on the IPR protection on Alibaba’s e-marketplaces. Running Alibaba Anti-Counterfeiting Alliance (the “AACA”) is a key initiative led by her team. With the support of information technology and big data provided by Alibaba Group, the AACA will create a collaborative environment that encourages data sharing, stakeholder participation and enforcement actions to enhance Intellectual Property Protection for rights holders and consumer confidence.
Before joined Alibaba, she was the Asia Pacific regional head of the Anti-counterfeiting Program of HP Inc. for over six years. Prior to that, she had five-year working experience of being a legal counsel in prestigious IP Agencies and law firm based in Beijing. Experiences include comprehensive IP consultancy services such as anti-counterfeiting strategic planning, brand protection portfolio design, trademark registration, acquisition and infringement litigation, copyright registration and protection, and etc..
Lynn holds a Master of Law degree from the Chinese University of Hong Kong. And she is qualified to practice law in P.R. China.